Exponea is Starting the Year off with a Bang!

David MillerGeneral

If January is an indicator as to what can be expected in 2018, then Exponea is surely going to have a busy year. The event calendar is stacking up with some pretty amazing events and conferences.

The end of this month marks the beginning of what can be viewed as a pretty remarkable kickoff for co-organizer, Exponea Experience Cloud, with JUMPSTART2018 in Brno, Czech Republic. The event is taking place on the 24th and will cover topics related to innovations in online marketing, automation, AI and data. Additionally, experts will cite real examples of how to effectively use online videos and new formats.

The next event is in the pristine mountains of Hungary where they will play host to the largest analytics conference in Europe from January 29 through February 2nd. Exponea is a proud partner of SUPERWEEK, a truly “unique gathering of data-driven professionals and thought leaders of the measurement industry” – superweek.hu. There will be insightful discussions, fireside chats, presentations and networking.

Exponea will have a booth at the conference so that all may stop by and chat, as well as experts speaking on stage at the conference, covering a variety of related topics. Regional Director CIS, Victor Krylov will present “Data-Driven Orchestration of Communication Mechanics” on that Tuesday. Chief Information Security Officer, Lenka Gondova follows immediately after, covering “The GDPR Year”, which is a prime topic for the year. Two days after, Thursday, “Return on Analytics in a Short Time-Frame” will be presented by Peter Jakus, Head of Customer Success for CEE region.

Plus, we will attend a trade fair centered around marketing tools, technologies and agencies that aid in the growth of online stores. EXPO PRAGUE is the first e-commerce expo to be in Prague, Czech Republic and will consist of “more than 100 exhibitors and up to 3,000 attendees” – ecommerce-expo.cz/ says about the event. The event commences on the 30th of January and will be the perfect place to chat with Exponea team members about improving marketing strategies in the e-commerce world.

Then, a jump over to the UK for Mobile Shopping EU, from the 31st of January to the 1st of February. Exponea is hosting a workshop, titled “Time to Rethink Your Mobile Strategy”, presented by Michal Novovesky, Chief Customer Success Officer. The workshop is centered around aggregated data from existing online retail stores in Europe with an in-depth look at the impact on user behaviour based on the device used to browse e-shops. Michal will discuss the various strategies that attendees use and their results, after which, he is going to share know-how and identify potential improvements within the mobile approach and collaboration of mobile and desktop marketing teams.

If you exist in the e-commerce world and have been contemplating which events would be best suited for your company, you have plenty of options, as can be seen above. If you should happen to find yourself at any of these events, make sure to stop by and chat with Exponea’s friendly and knowledgeable team.